Fashion Exposed isn’t only for women, there are childrenswear brands and menswear brands on show too. street lab is a department within Fashion Exposed catering to unisex and mens urban and streetwear clothing.
For the fair, we created an installation space (not unlike the Fashion Exposed magazine lounge) called street lab lounge which features a resident DJ, designer wooden milk crates and cinema light boxes by urban interiors designers Page Thirty Three and oversized letters spelling STREET filled with recyclable goods like old denim jeans, checked tea towels, white bottles, silver foiling etc…..
If you put in a flat screen TV and a computer console game, the guys would never vacate the area!
When we asked why Page Thirty Three were involved in the street lab lounge, Bianca Riggio, told us that “we thought being involved in such a big trade-fair would be great exposure and product placement for our new brand.” Check out more of Page Thirty Three’s great interiors here.
Wow Love the PAGE 33 stuff, those light boxes are so cool, I just bought one from Little Paper Lane.